Establishing visual benchmarks for BYD Australia’s national launch campaigns.
I was tasked by BYD Australia and Harmony Auto with designing the visual materials for two pivotal entries into the Australian market: the SEALION 5 dealer premiere and the SEALION 8 national launch.
To ensure a successful rollout, I tailored the visual strategy to each model’s unique positioning. The visual style for the SEALION 5 is approachable yet refined, while the SEALION 8 adopts a premium aesthetic to reflect its flagship status.
Deliverables
Key Visuals, Event Collateral, Design Guidelines, Canva Templates
Type
Freelance Work
Client
BYD Australia BYD Harmony Auto
Industry
Automotive
Year
2026
Dealer Premiere
Australia Launch Event
Deliverables
Key Visuals, Event Collateral, Design Guidelines, Canva Templates
Type
Freelance Work
Client
BYD Australia BYD Harmony Auto
Industry
Automotive
Year
2026
Establishing visual benchmarks for BYD Australia’s national launch campaigns.
I was tasked by BYD Australia and Harmony Auto with designing the visual materials for two pivotal entries into the Australian market: the SEALION 5 dealer premiere and the SEALION 8 national launch.
To ensure a successful rollout, I tailored the visual strategy to each model’s unique positioning. The visual style for the SEALION 5 is approachable yet refined, while the SEALION 8 adopts a premium aesthetic to reflect its flagship status.
Dealer Premiere
Australia Launch Event
Establishing visual benchmarks for BYD Australia’s national launch campaigns.
I was tasked by BYD Australia and Harmony Auto with designing the visual materials for two pivotal entries into the Australian market: the SEALION 5 dealer premiere and the SEALION 8 national launch.
To ensure a successful rollout, I tailored the visual strategy to each model’s unique positioning. The visual style for the SEALION 5 is approachable yet refined, while the SEALION 8 adopts a premium aesthetic to reflect its flagship status.
Deliverables
Key Visuals, Event Collateral, Design Guidelines, Canva Templates
Type
Freelance Work
Client
BYD Australia BYD Harmony Auto
Industry
Automotive
Year
2026
Dealer Premiere
Australia Launch Event
Deliverables
Key Visuals, Event Collateral, Design Guidelines, Canva Templates
Type
Freelance Work
Client
BYD Australia BYD Harmony Auto
Industry
Automotive
Year
2026
BYD SEALION Series: From Dealer Event to National Flagship Campaign
Establishing visual benchmarks for BYD Australia’s national launch campaigns.
I was tasked by BYD Australia and Harmony Auto with designing the visual materials for two pivotal entries into the Australian market: the SEALION 5 dealer premiere and the SEALION 8 national launch.
To ensure a successful rollout, I tailored the visual strategy to each model’s unique positioning. The visual style for the SEALION 5 is approachable yet refined, while the SEALION 8 adopts a premium aesthetic to reflect its flagship status.
Dealer Premiere
Australia Launch Event
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